This how-to book on the process of writing a book, getting it published and selling it is an excellent primer for first-time authors about to write and publish.
“Write That Book Already! The Tough Love You Need to Get Published Now.” Sam Barry and Kathi Kamen Goldmark (BookPage’s Author Enablers) Adams Media, 2010. 226 pages. $14.95
This how-to book on the process of writing a book, getting it published and selling it is an excellent primer for first-time authors about to write and publish. If you’ve published in the past but didn’t participate in the marketing and publicity of your previous book/s, “Write That Book Already!” will be a great assist, as well.
Like their blog, Author Enablers, which can be found on the BookPage website, Sam Barry and Kathi Kamen Goldmark are friendly, helpful and sincere. Both have worked in book marketing and publicity and are currently involved in the publishing business. If you read their new book and pay attention, your first publishing experience will be more rewarding and, perhaps, a bit more profitable.
This paperback is one of scores on the topics of writing and publishing. It stands out because it’s new and savvy and optimistic. I heard the authors interviewed on the radio recently. Their messages are informed by experience and upbeat. I ran out to Barnes & Noble and got the last copy in the store. Clearly, many people want to or do write.
Publishing via the traditional route — producing a solid manuscript, finding an agent, getting a publisher — is increasingly competitive. Persistence, skill, talent and lots of knowledge (and luck) are required if you are to see success. Further, it’s only a matter of time before self-publishing gains significant acceptance. All the tools are in place to finally defeat the stigma that still accompanies a self-published book.
Books about publishing are often outdated before they are printed. Social media, e-reader technology, public tastes and the economy are all factors in flux. “Write That Book Already!” is timely and accurate.
You’ll learn, for instance, how and why you need to start building your platform — your audience and your unique brand — right now, in concert with your writing efforts. And, if you’re truly pragmatic and listen to the good advice offered here, you’ll research the market before you settle on your book’s angle.
You’ll learn the parts of a good book proposal, crucial advice for time management and networking, how agents pitch books and how publishers buy them. Many first-time authors don’t have a clue who writes the cover copy, who decides where their book goes in a bookstore, or how to publicize their work in concert with their publicist (who has limited time to work on their behalf). Many first-time authors may not even have Twitter or Facebook accounts. There’s a lot to learn and much of it is found here.
What I like about the book is the sage advice you aren’t likely to find elsewhere: Keep writing because you are a writer, even in the storm of publishing your first book. Tips on how to inscribe a book. Don’t forget to develop an e-mail list. Send your publicist chocolates.
The goal here is positioning: Establish yourself and your unique brand, publish but don’t lose sight of who you are and what’s of value, get to work on the next book. If you pay attention and take the advice offered, you may navigate the process feeling a little less discouraged and a bit more enlightened. These authors seem to care about the writer’s experience and success.
Rae Francoeur can be reached at firstname.lastname@example.org. Read her blog: freefallrae.blogspot.com. Her memoir “Free Fall: A Late-in-Life Love Affair” is available in bookstores and online.