Bears looking forward to 'correcting' Nike commercial

Reed Schreck

By now, you’ve probably either seen or heard about the Nike commercial where San Diego’s LaDainian Tomlinson runs through the Chicago Bears defense for a touchdown.

That’s relevant now because the teams meet Sunday in their NFL season openers.

“I didn’t make the commercial,” Tomlinson said in a conference call this week. “I’m endorsing Nike. If they’re showing disrespect to the Bears, I’m sorry for that. It’s a commercial. Guys have to take it for what it’s worth.”

One of the Bear defenders unable to “tackle” Tomlinson in the commercial is defensive tackle Tommie Harris, a good friend of Tomlinson.

“I’ve talked to Tommie — Tommie was there,” Tomlinson said. “He knows how it was. I don’t have to talk to him about it. We’re all part of the commercial. Nike made the commercial. And that’s what it is.”

After Harris saw it, he said, “I was disappointed at first, how they showed our defense.”

Then he smiled.

“We get a chance to correct that commercial,” he said of Sunday’s game. “We’ll see if they keep playing it.”

Harris said the Bears do not need to use the commercial for motivation.

“Tell LaDainian Tomlinson that the media in Chicago has portrayed it that way,” he said. “That’s a joke to us. We’ll go out there and play.”

Harris also had the impression he’s be more prominent in the commercial.

“The camera acted like I was in there a lot,” he said. “When they did the commercial, I wasn’t even in there a second. You blink and you miss me. It was supposed to be bigger than that.”

Tomlinson said they joked around “in good fun” while it was made.

“I don’t know how this thing got blown out of proportion, of what it really is about,” he said. “If they (the Bears) need motivation or whatever, then so be it. Our motivation is to win games, not to talk trash.”

Chargers head coach Norv Turner isn’t concerned about any ramifications from the ad.

“I don’t think it’s belittling or directed at anybody,” he said. “It was a promotional thing. It was a good choice by them. I don’t think it’s going to be an issue in the game.”

Chicago head coach Lovie Smith also was asked if he’d seen the commercial.

“I thought you were talking about mine,” he said to the media, which enjoyed a good laugh. Smith has done a Comcast commercial.

“I’ve seen it,” he said of the Nike spot. “You don’t need something like that to get motivated.”

Tomlinson was asked if an alternate version was made, one in which Harris drops him for a 5-yard loss?

“Have you seen one?” he said.

Reed Schreck is the NFL Writer for the Rockford Register Star. Contact him at 815-987-1381 or rschreck@rrstar.com.