One Bidder Just Paid $1.8 Million For This Desk Designed By Apple's Jony Ive
How much would you pay for a camera designed by Jony Ive? How about a desk?
Last night design pioneers Jony Ive and Marc Newson collaborated with musician and philanthropist Bono to organize a (RED) Auction on November 23rd at Sotheby's in New York City. The auction raised over $26 million dollars for The Global Fund, which helps fight AIDS in Africa.
The selling prices were crazy high.
The camera - a unique Leica Digital Rangefinder - sold for $1.8 million and the unique aluminum desk produced by Neal Feay Studio (pictured) brought $1.7 million.
The Steinway & Sons unique “Red Pops for (RED)” Parlor Grand Piano (which Coldplay’s Chris Martin played last night) inspired a dozen bidders to compete for the piano. It was finally won by philanthropist Stewart Rahr for $1.9 million.
Overall, it looked like a spectacular event!
Marc Newson, Bono, and Jony Ive on the (RED) carpet.
Hayden Panettiere walks the (RED) carpet, too.
The Bush sisters were there.
So was Chelsea Clinton.