Ubiquitous In-Flight Magazine SkyMall Files For Bankruptcy
In-flight catalog SkyMall has filed for Chapter 11 bankruptcy protection, The Wall Street Journal reports.
The Phoenix, Arizona-based publication, which can be found in the seat-back pockets of numerous airlines, said it's been impacted by new regulations that allow passengers to use their smartphones and tablets during flights.
"With the increased use of electronic devices on planes, fewer people browsed the SkyMall in-flight catalog," Scott Wiley the CEO and CFO of Xhibit Corp., SkyMall's parent company, said in court filings.
According to the WSJ, SkyMall's revenue was about $33.7 million in 2013. For the first nine months of 2014, though, the catalog had only $15.8 million in revenue, the report said.
The magazine, which has been around since 1990, is a direct-to-consumer marketer that sells eccentric items such as aBig Foot garden statue, aneye and head massager and abidet sprayer/ tablet bathroom accessory.
Business Insider has reached out to SkyMall for comment.
In case you need a refresher, here's a quick rundown of some of the items you can purchase:
Big Foot, the Garden Yeti sculpture
Velociraptor dinosaur statue
Volkswagen Camper Tent
Adult Jumping Ball
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